Holly Turner

Holly Turner is a Melbourne-based graphic designer who has just completed her Bachelor of Communication Design at Swinburne University of Technology. Her design journey began at Swinburne with a Certificate IV in Design, followed by a Diploma and an Advanced Diploma of Graphic Design. This equipped her with a comprehensive understanding of design. Throughout her studies, Holly has developed a broad range of skills in Adobe InDesign, Illustrator, and Photoshop, as well as advanced expertise in branding, typography, layout design, and print production, among other areas.

She has an interest in branding and visual identity, sharing a love for transforming and elevating brands through creativity. She loves the idea of creating connections and impact through design, particularly the influence that design has within social media today.

Holly is a driven and confident individual, who shares a true passion for design. Outside of design, Holly enjoys travelling, especially to the beach; she loves socialising with her friends and trying out new restaurants and cafes.

Mona's Bakehouse

The rebrand for Mona’s Bakehouse focuses on refreshing and modernising the bakery’s visual identity to create a vibrant and lively brand positioning. The project includes a redesigned logo, physical posters, and social media posts for the rebrand and a new product launch, as well as updated takeaway packaging and store signage. The rebrand aims to broaden their audience, while still connecting to the bakery’s loyal, local customers.

Catserton Memorial Hospital

The rebrand for Catserton Memorial Hospital focuses on enhancing and modernising the hospital’s brand identity. This includes a refreshed logo, updated stationery and a series of brochures that highlight the hospital’s key facilities and services, assisting in the hospital’s redevelopment.

Stop the scroll, Start Self-Love

The illustrative campaign addresses the issue of body image and the pressures of social media, which aligns with my personal passions and values. I developed a fictional company - Bloomings Minds, and have partnered up with Beyond Blue to develop an impactful and meaningful campaign. The campaign features a series of Instagram posts, a physical poster and a website landing page, helping to spread awareness of the serious issue.

Acknowledgement of Country

The School of Design and Architecture respectfully acknowledges the Wurundjeri peoples of the Kulin Nation as the Traditional Owners and knowledge-keepers of the lands, waters and sky that surround us, where we work, learn, create, communicate and make place. We recognise that sovereignty has never been ceded and this always was and will always be Wurundjeri Country. We pay our respects to Elders past, present and to all Aboriginal and Torres Strait Islander people who continue to make a better world through design.

We extend our acknowledgement to the Aboriginal and Torres Strait Islander staff, students, alumni, real-life clients, and knowledge keepers, who have contributed to our own education diversity and growth. We will continue to ensure that staff and students respectfully honour ancestral connection to Country and Place in everything that they do.

We are dedicated to the notion of design to make a better world and we acknowledge that making tools, shaping place, sharing stories, making meaning, wayfinding and collaborating have long been and continue to be both central and integral to First Peoples' cultures. We recognize that Aboriginal and Torres Strait Islander Peoples’ cultural contributions have continued relevance to design practice and commit to: reconciling ancestries of design and contemporary practice as well as pursuing culturally and professionally appropriate ways to engage with a diverse population of colleagues, industries and clients. In a time of treaty-making and voice we understand that there are overlaps between caring for Country and the sustainable production of goods, services, experiences, products and buildings.

Guided by the principles of respect, reconciliation, and reciprocity we undertake to indigenising and decolonising design practice by dismantling colonial structures and challenging biases that have marginalised Indigenous voices and design.

As students of SoDA you will be given opportunities to both engage with and educate yourself in Indigenous creative practices and cultural protocols through a lens of inclusivity, diversity, respect, mutual understanding, inter-cultural dialogue in all aspects of design practice. Indigenous people have been telling stories, making tools, and connecting to Country through visual media, placemaking and place marking for more than 60,000 years and these practices are part of an ongoing, evolving and live tradition.