Imogen Baker

Communication Design

My name is Imogen Baker, I have just completed my final semester at Swinburne, studying a Bachelor of Communication Design. My time at Swinburne has taught me resilience, in being able to take on constructive criticism effectively, and use those criticisms to improve my work and myself as a designer.

I have undertaken a couple freelance projects as a designer, and have had many jobs with customer facing roles, as a result of this I have a higher level of communication skills, and am able to more easily interpret the needs of those around me. Through experience completing group projects at Swinburne, I have discovered a passion for creating in a positive team environment, where you can build relationships and understand your best role as a designer.

Outside of designing, I enjoy cooking (particularly patisserie foods), illustrating with fine liner, and travelling. Travel is an important right of passage to myself, after living 21 out of my 24 years living in the small town of Echuca. Illustrating is also of great importance, as I started drawing from a very young age and have always attended art classes, it felt only natural to pick graphic design for my career.

My aspirations for the future are working at a graphic design studio that particularly focuses on brand and identity, editorials, and/or packaging design, as these are the areas in which I feel strongest and therefore most drawn to.

HERLAND, PUBLICATION DESIGN

TEAPP, CAMPAIGN DESIGN

FROLICK BRIEFS, PACKAGING DESIGN

KLEI POTTERY X CAFE, BRANDING

MOGGO SKINCARE, BRANDING.

Acknowledgement of Country

The School of Design and Architecture respectfully acknowledges the Wurundjeri peoples of the Kulin Nation as the Traditional Owners and knowledge-keepers of the lands, waters and sky that surround us, where we work, learn, create, communicate and make place. We recognise that sovereignty has never been ceded and this always was and will always be Wurundjeri Country. We pay our respects to Elders past, present and to all Aboriginal and Torres Strait Islander people who continue to make a better world through design.

We extend our acknowledgement to the Aboriginal and Torres Strait Islander staff, students, alumni, real-life clients, and knowledge keepers, who have contributed to our own education diversity and growth. We will continue to ensure that staff and students respectfully honour ancestral connection to Country and Place in everything that they do.

We are dedicated to the notion of design to make a better world and we acknowledge that making tools, shaping place, sharing stories, making meaning, wayfinding and collaborating have long been and continue to be both central and integral to First Peoples' cultures. We recognize that Aboriginal and Torres Strait Islander Peoples’ cultural contributions have continued relevance to design practice and commit to: reconciling ancestries of design and contemporary practice as well as pursuing culturally and professionally appropriate ways to engage with a diverse population of colleagues, industries and clients. In a time of treaty-making and voice we understand that there are overlaps between caring for Country and the sustainable production of goods, services, experiences, products and buildings.

Guided by the principles of respect, reconciliation, and reciprocity we undertake to indigenising and decolonising design practice by dismantling colonial structures and challenging biases that have marginalised Indigenous voices and design.

As students of SoDA you will be given opportunities to both engage with and educate yourself in Indigenous creative practices and cultural protocols through a lens of inclusivity, diversity, respect, mutual understanding, inter-cultural dialogue in all aspects of design practice. Indigenous people have been telling stories, making tools, and connecting to Country through visual media, placemaking and place marking for more than 60,000 years and these practices are part of an ongoing, evolving and live tradition.