Avril Price

Communication Design

I have lived in a small country town in central Victoria my entire life, the same town where I went to a primary school of only 21 children. Needless to say, the closest I ever got to designing was making glass art outside at recess and selling it for the best looking gum leaves as payment. It wasn’t until I ventured off to high school where I participated in actual art classes and I could truely encourage my passion for design and creating.

After completing a visual communications subject in high school, I knew that I wanted to study design when I went to university so completed my double degree in Bachelor of Design/ Bachelor of Business having majored in marketing and communication design.

I have gained very competent skills in areas of publication, production, marketing, photography, illustration and the Adobe suite where in the future I want to be able to apply my newly learnt skills in the design industry in a field such as marketing or advertisement.

I want to work with businesses, redesigning and elevating them to make them more successful using my strengths of commitment and desire to create good design. I can’t help but have a critical eye when looking at design, something both good and bad as I focus on the smallest detail!

'Jekyll and Hyde' Reboot Project

Miniature Games Production Packages

'It's Phishing Season...' Cyber Security Posters

'Royal Botanic Gardens' Annual Report

'Last Days of Detroit' Publication

Acknowledgement of Country

The School of Design and Architecture respectfully acknowledges the Wurundjeri peoples of the Kulin Nation as the Traditional Owners and knowledge-keepers of the lands, waters and sky that surround us, where we work, learn, create, communicate and make place. We recognise that sovereignty has never been ceded and this always was and will always be Wurundjeri Country. We pay our respects to Elders past, present and to all Aboriginal and Torres Strait Islander people who continue to make a better world through design.

We extend our acknowledgement to the Aboriginal and Torres Strait Islander staff, students, alumni, real-life clients, and knowledge keepers, who have contributed to our own education diversity and growth. We will continue to ensure that staff and students respectfully honour ancestral connection to Country and Place in everything that they do.

We are dedicated to the notion of design to make a better world and we acknowledge that making tools, shaping place, sharing stories, making meaning, wayfinding and collaborating have long been and continue to be both central and integral to First Peoples' cultures. We recognize that Aboriginal and Torres Strait Islander Peoples’ cultural contributions have continued relevance to design practice and commit to: reconciling ancestries of design and contemporary practice as well as pursuing culturally and professionally appropriate ways to engage with a diverse population of colleagues, industries and clients. In a time of treaty-making and voice we understand that there are overlaps between caring for Country and the sustainable production of goods, services, experiences, products and buildings.

Guided by the principles of respect, reconciliation, and reciprocity we undertake to indigenising and decolonising design practice by dismantling colonial structures and challenging biases that have marginalised Indigenous voices and design.

As students of SoDA you will be given opportunities to both engage with and educate yourself in Indigenous creative practices and cultural protocols through a lens of inclusivity, diversity, respect, mutual understanding, inter-cultural dialogue in all aspects of design practice. Indigenous people have been telling stories, making tools, and connecting to Country through visual media, placemaking and place marking for more than 60,000 years and these practices are part of an ongoing, evolving and live tradition.