Gabrielle is a talented and versatile designer with a passion for creating impactful work and campaigns. As a recent graduate with a Diploma of Design (UniLink) and a Bachelor of Design/Business with Majors in Communication Design and Entrepreneurship and Innovation from Swinburne University of Technology, Gabrielle is equipped to make a lasting impact in the design industry.

Her belief in the powerful synergy between design and business drives her to create work with profound meaning and purpose. With a diverse background encompassing branding, packaging, photography, UX, publication, and web/digital design, Gabrielle brings a strategic perspective to communication design, focusing on how to effectively sell and promote products, services, or ideas.

After completing a study abroad program at the University of the Arts London, London College of Communication campus, Gabrielle's worldly exploration and appreciation for design grew significantly. This experience also contributed to her personal development and growth.

Her infectious personality, coupled with her open-mindedness, excellent communication skills, strong critical thinking abilities, and a high level of innovation and curiosity make her a valuable asset to any team.

Gabrielle looks forward to collaborating with you and building new professional networks to create incredible designs and possibilities together.

Origin Coffee Roasters - Brand Expressions - Study Abroad (London)

We were tasked with creating a comprehensive brand identity which involved designing a static logo, an animated logo, and a short moving image. Additionally, we were to develop a brandworld with at least five touchpoints, culminating in a campaign activation. The end goal was to produce a multifaceted design project that showcased a strong understanding of branding principles and creative execution. One of my touchpoints was coffee bean packaging with my campaign slogan “Behind the Beans”.

Pleasure Paradise - Capstone Project

As a sunscreen brand, Banana Boat has already established itself as a trustworthy name in protecting the skin from the harmful effects of UV radiation. Since sexual health is also essential to overall health and well-being, Pleasure Paradise is the perfect sub-brand for BB. Through keeping in line with BB’s branding and identifying features I created Pleasure Paradise. This project was so fun and definitely shows my creative and business mind working together as the idea was born in my notes app a few years ago with the words, “PROTECTING YOU FROM THE INSIDE AND OUT”.

Lucid Hair Dye - Design for Production

Lucid Hair Dye is a coloured hair dye brand that uses both essential oils and fruits that enrich the hair while giving it personality. As I colour my hair I enjoyed creating a brand that represented me. Our task was to design surface graphics for three boxes each of which contains a different variety of one product. We were only allowed two spot colours for each box. Neither of the two spot colours for any box need be black. A solution that creates variation in the surface graphics beyond a simple change of colour between each box was required.

Photobook - Photography for Design

Although this was completed during lockdown and isolation period, I still was able to curate some exciting images and creations. This almost became some kind of escape from the chaos. For the final assignment for this unit, we were tasked to design a photography book that shows our individual style. The book design should enhance the overall appeal and emphasise our photos. Overall, I was very proud of some of the images I captured and created.

Frenetic Aesthetics - Publication Design

For this project, we were given a piece of text and tasked with designing a full publication to display the text within a creative theme to telling the story. With my love for horror, I was excited to be introduced to the publication Frenetic aesthetics: Observational horror and spectatorship by Matthew J. Raimondo from York University. This piece of work is about a contemporary subgenre of horror movie that the author suggest to called ‘observational horror’, which is a take on documentary cinema’s handheld camerawork.