Tonya Tsorbatzoglou

Communication Design

Hello my name is Tonya Tsorbatzoglou and I am a graphic designer, soon to complete Bachelor of Design majoring in Communication.

I consider myself to be a creative lateral thinker, with a head full of ideas and the motivation to bring them to life. People often find it hard to say my name, so over time a shorten version of my surname has evolved into Tsorbas.

I like to think outside the box, and push the boundaries of traditional and digital design.

With a foundation in both digital and traditional design, I’ve developed a strong skill set in branding, packaging, publication and photography, which allows me to create clear, compelling visuals that connect with the audience.

I highly enjoy working on projects that challenge me to turn complex concepts into engaging and accessible designs. I am a hardworking designer with proven time management skills.

I show an understanding of general employability skills, the importance of working as part of a team, learning from others, showing concern for my employer and client’s given requirements.

Apart from having interests in design, I have a special interest in creativity, dancing, tennis, gaming, discovering new digital gadgets and applications, Japanese culture and language and even tackle the occasional of DIY projects.

I’m excited to continue growing as a designer and contributing my skills to projects that can make an impact. As well as looking forward to exploring more softwares and collaborating in a design studio environment.

Lotus Wellbeing

Lotus Wellbeing, is a women-centered beauty and massage business. The client is rebranding because she feels the current brand is outdated and that it is time for a refresh to celebrate her 15th year in business. The client wants a fresh new brand, that needs to be calm and have a spiritual look that appeals to a younger audience, supports product sales, and boosts visibility. The plan includes update of logo, social media advertising, and a potential expansion into a larger, welcoming space.

Woolworths Special Christmas Event Magazine

This project involves designing the Woolworths’ 2024 Christmas magazine cover. The brief was to blend the roles of an Art Director and Photographer. Responsibilities includes planning layouts, styling props, food and finalising the artwork. Deliverables are a studio-shot cover with cohesive photography, typography and an at home Instagram-style image.

State Library of Victoria Annual Report

Every year, the State Library of Victoria does an annual report. This project is to design a functional, engaging, memorable, bold and professional publication that communicates the organisation’s core ideas and values such as innovation, collaboration, engagement, respect and excellences through a visually compelling narrative.

100% Natural Fragrances

100% Natural is an Australian brand creating entirely natural material fragrances designed to reduce stress, uplift mood, and bring a sense of calm and happiness. The brand offers packaging for three delightful scents.

Moose Toys: Toy Fair Booth

The project is to design an engaging, distinctive trade fair booth for Moose Toys’ new collectible brand, Kweenie. Aimed at impressing global buyers, the booth will showcase two series, “Fearless Kween” and “Quirky Kween”.

Acknowledgement of Country

The School of Design and Architecture respectfully acknowledges the Wurundjeri peoples of the Kulin Nation as the Traditional Owners and knowledge-keepers of the lands, waters and sky that surround us, where we work, learn, create, communicate and make place. We recognise that sovereignty has never been ceded and this always was and will always be Wurundjeri Country. We pay our respects to Elders past, present and to all Aboriginal and Torres Strait Islander people who continue to make a better world through design.

We extend our acknowledgement to the Aboriginal and Torres Strait Islander staff, students, alumni, real-life clients, and knowledge keepers, who have contributed to our own education diversity and growth. We will continue to ensure that staff and students respectfully honour ancestral connection to Country and Place in everything that they do.

We are dedicated to the notion of design to make a better world and we acknowledge that making tools, shaping place, sharing stories, making meaning, wayfinding and collaborating have long been and continue to be both central and integral to First Peoples' cultures. We recognize that Aboriginal and Torres Strait Islander Peoples’ cultural contributions have continued relevance to design practice and commit to: reconciling ancestries of design and contemporary practice as well as pursuing culturally and professionally appropriate ways to engage with a diverse population of colleagues, industries and clients. In a time of treaty-making and voice we understand that there are overlaps between caring for Country and the sustainable production of goods, services, experiences, products and buildings.

Guided by the principles of respect, reconciliation, and reciprocity we undertake to indigenising and decolonising design practice by dismantling colonial structures and challenging biases that have marginalised Indigenous voices and design.

As students of SoDA you will be given opportunities to both engage with and educate yourself in Indigenous creative practices and cultural protocols through a lens of inclusivity, diversity, respect, mutual understanding, inter-cultural dialogue in all aspects of design practice. Indigenous people have been telling stories, making tools, and connecting to Country through visual media, placemaking and place marking for more than 60,000 years and these practices are part of an ongoing, evolving and live tradition.